The Allure

Back & better – maintenance-free townhomes in an amenity-filled community, just 8 minutes to Liberty University.

Starting From

The Mid $200s

Est. Payment

$1,627 /mo

Own a home at The Allure
from $1,627 per month based on an interest rate of 5.125% and APR of 5.978%!

Principal & Interest

$1,371

Property Tax

$97

Hazard Insurance

$43

Mortgage Insurance

$115

Total estimated monthly payment

$1,627

Financing example based on a 5/1 FHA ARM mortgage with caps of [1/1/5], an index based on the 30-Day Average of the SOFR index as published by the Federal Reserve Bank of New York, a margin of 3%, an interest rate of 5.125% which comes at a cost of 3% of the loan amount, a 3.5% down payment and an APR of 5.978%. Based on a sales price of $259,990, a loan amount of $251,875 and principal and interest payment of $1,371. Real estate taxes are estimated at $97 per month, mortgage insurance is estimated at $115 a month and hazard insurance is estimated at $43 per month, for a total monthly payment of $1,627. Interest rate is based on a 60 day rate lock. Rates and APR on loan programs may vary based on credit criteria, final amount of down payment and are subject to current market pricing. Certain restrictions may apply. Prices, offers and financing are subject to change without notice. Financing is available through NVR Mortgage Finance, Inc. NMLS#1127.

Maintenance-free living in an amenity-filled community in Campbell County!

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Opening

March 2026

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33 Ranwell Road
Rustburg, VA 24588

New Townhomes in Rustburg, VA

Maintenance-free living Resort-style amenities 8 min to Lynchburg Univ. Convenient to 29 & 460

Welcome to The Allure: Modern Living in a Prime Location. Now Scheduling Appointments – Join the Interest List to schedule your visit today!

Affordable New Construction with Maintenance-Free Living

Enjoy predictable costs, high-quality construction, and exterior maintenance handled for you, making homeownership EASY.

Flexible Floorplans to Fit Your Lifestyle

Townhomes at The Allure offer 3 bedrooms and 2.5 baths, plus outdoor living choices. Some homes even include basements, giving you room to grow.

Stylish Interiors, Thoughtfully Included

Your home comes with granite counters and modern finishes, so you get a stylish look without paying extra for upgrades.

Resort-Style Amenities Steps from Home

Relax, have fun, and stay active with access to a clubhouse, pool, and full fitness center – right in the community!

City Convenience with the Perks of County Living

Live minutes to Liberty University, shopping, dining, and major commuting routes while enjoying lower Campbell County taxes.

Special Access to Our Team of Experts

Our team is here to help you with credit, down payments, and pre-qualification. The best part? It’s easy, it’s free and there is no commitment.

Join the Interest List now for exclusive early access to the best pricing. You’ll also receive private tours before our grand opening.

Available Home Types in The Allure

Prices Coming Soon

Decorated Model

Juniper

3 Bedroom

1,220 Sq. Ft.

2 Bathroom

1 Half Bath

Move in Without the Wait

Looking to settle into your new home soon? Our Quick Move-Ins make it simple to own a brand new home without the timeline of new home construction. Check out what's available—you might be closer to home than you think.

Learn More about our Quick Move-Ins

Our team will be in touch to provide more details or schedule a tour of a quick move-in home.

Juniper w/ Basement

$279,985

Available Now

3 Bed

3 Bath

1,220 Sq.Ft.

Juniper w/ Basement End Home

$289,985

Available Now

3 Bed

3 Bath

1,220 Sq.Ft.

What’s Included When You Buy a New Home

Building new construction means clarity from day one - so you know exactly what’s included, how the process works, and who’s guiding you every step of the way.

The floorplan of your choice, thoughtfully designed to fit your lifestyle
A home built with quality materials and backed by third-party inspections
Designer Interior collections that simplify personalizing your home
A comprehensive home warranty for added peace of mind
Smart home and energy-efficient features provide convenience and long-term savings
A dedicated Community Team committed to delivering an exceptional experience

We'll Guide You Home, Every Step of the Way

Building a home is a big milestone, and we're here to make it easy. At Ryan Homes, we'll guide you through every step, answer your questions, and keep things simple. You can focus on what matters—getting ready to enjoy your new home.

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